Amazon has Drawn Thousands to Try its AI Service Competing with Microsoft, Google

 July 26 (Reuters) - Amazon.com’s (AMZN.O) cloud division has drawn thousands of customers to try out its service vying with Microsoft (MSFT.O) and Google (GOOGL.O) in a key area of artificial intelligence, an executive told Reuters.

The company also announced new AI tools on Wednesday, including a program for building more conversational customer-service agents, technology access from the startup Cohere and a healthcare system for generating clinical notes after a patient visit.

Organizations including Sony (6758.T), Ryanair (RYA.I) and Sun Life (SLF.TO) have tried out Amazon Bedrock, a service the company announced in April that lets businesses create applications with a range of AI models, Vice President Swami Sivasubramanian said. Such generative technology can produce new text, images and other content on command.

"Our mission is to make every company an AI company," said Sivasubramanian, in an interview pegged to a summit the cloud provider hosted in New York.

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